Lookery

LOOKERY - Company Description and Overview

Lookery aims to provide demographic marketing services in and around social networks by working to fix the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. Lookery aims to make it safe and easy for social networks to distribute their data as targeting information outside their web sites.

The company sold its Ad Serving Business in November 2008 to Adknowledge. The remaining company was shut down in August 2009.

• • SECTOR
  • Internet
• • INDUSTRY
  • Internet Software & Services
• • SUB - INDUSTRY
  • Social