Omniture

OMNITURE - Company Description and Overview

Omniture is a leading provider of online business optimization software. Omniture's software, delivered to customers through hosted, on-demand services, offers an easier and more flexible way to manage online, multi-channel and off-line business initiatives without costly investments in IT infrastructure. Today's consumers are online. Businesses need to use the Internet to better understand their customer needs, spot new trends and use this information to optimize their sales, marketing, pricing, product development, supply chain and inventory management. With Omniture, large volumes of data generated by Web sites and other business systems can be captured, stored and analyzed to:
Measure trends and customer behavior in real-time
Provide real-time, high-performance analysis and reporting for all levels of business users
Automate new online processes
Optimize overall business performance

• • SECTOR
  • Internet
• • INDUSTRY
  • Internet Software & Services
• • SUB - INDUSTRY
  • Business Intelligence, Analytics & Performance Mgmt