When you meet an investor (especially impromptu), you’ll want to have a quick overview of your product, service or idea ready that can generate interest. Elevator pitches should ideally be well rehearsed and tailored to your audience.
It is intended to capture the attention of a venture capitalist and make them want to engage with you further.
Things your elevator pitch should answer include:
Some people also advocate detailing competitors as that validates the market you are in.